Cassidy BezanContent & Social Media Manager

Cassidy has been in the communication and media industry for ten years, with five of those years working on Parliament Hill as a Senior Video Specialist, Digital Media Specialist, as well as directing live video streams during the 2019 Federal Election.  

Cassidy graduated from Red River College Polytechnic's Creative Communication Program, majoring in Media Production: TV and Radio. Over the past decade, Cassidy has become known for finding the shot and for her ability to weave together persuasive writing, personal stories, and compelling visuals.

Early in her profession, Cassidy enjoyed helping people enhance their careers and achieve their professional goals. Whether it be filling roles for her digital team or assisting other political offices in finding talent, Cassidy has always been passionate about finding the right fit. With The Pederson Group, Cassidy gets to fulfill this passion daily by connecting talented professionals with amazing organizations. She helps clients showcase their organizations across numerous digital platforms with a combination of videography, graphic design, and written communications—in turn—attracting the talent clients need to meet project deadlines.  

Cassidy loves her road bike and getting 50km rides in during the summer. When she has the opportunity, she loves to travel and has explored many of Canada’s provinces, from the West Coast to the East, including breathtaking destinations like Nanaimo, British Columbia, St. John’s, Newfoundland, and Churchill, Manitoba! Though she has seen lots of Canada’s backyard, she hopes to visit PEI and the territories next. 


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